Legacy of Juke

Regarding the SUV models of different brands of recent years, it is possible to discover a common stylistic approach in shaping the front part of the vehicle; the composition of the basic elements (lighting and grille) is based differently from the classical scheme. In the classical scheme, as a rule, low beam, high beam are combined into a single unit with turn signal and daytime running lights.

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Legacy of Juke

The value of design light elements in brand identity

One of the significant stages of vehicle’s design development is the lighting design. As a rule, exterior lights, both of them for the front and the rear take part into a group of elements that identify the brand of car. It’s means much in car design. Although, as practice shows, in term of the design is not always possible to achieve absolute originality. Sometimes one and the same subject may be differently interpreted and arranged. So, the designers changed the proportions, scale, transform and add additional elements to avoid coincidence.

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The value of design light elements in brand identity